There are multiple ways to get inbound links to your website depending on your budget. Many small webmasters or bloggers often do manual link exchanges with other relevant sites. This process takes a long time and efforts, and two-way links are not as favorable as one-way links.
Larger companies often hire SEO professionals to do the arduous tasks of link building.
An effective method to build inbound links is to buy text links ads on relevant websites.
Tips When Buying Links :
Buy links from relevant websites
Our search functionality allows you search for keywords that exist in the
publishers' websites.Use various anchor
text that reflects your Top Keywords. e.g: "Home Insurance", "USA Home Insurance", "Buy Home Insurance"Buy links that point to an important page in your website
e.g: You may want to link directly to the category page of your e-commerce website. If you sell electronics, then you may want to link directly to LCD TVs category ( http://www.mystore.com/lcd-television )Keep your links for at least three months to see results
Search engines also classify websites based on their IP addresses. The more unique websites with different IP addresses linking to your website, the better.
Track your results by looking at your web analytics (Google Analytics, Omniture, etc). Look at "organic" traffic referral.
Use Yahoo's Site Explorer to track the number of inbound links to your site. You can do query such as: "link:http://www.mywebsite.com"
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